Beefeater – Staying Home

In light of the global Covid-19 pandemic, we were approached by Thumbstoppers and Beefeater to breathe new life into a series of creative briefs. While being mindful of the ongoing situation, it was crucial to maintain brand visibility across social media. We embarked on a creative journey, exploring various concepts that revolved around the iconic Yeoman staying home. By removing him from the bottle labels, we played with this idea and brought it to life in captivating ways.